Business and Marketing Course

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This course focuses on developing goals, strategies, objectives, and tactics for attracting clients. This is ideal for therapists who are just starting up or are trying to retain clients.

Therapists will learn how to assess their business and then formulate a plan, which can be used to address business building needs and understanding the role of customer service in daily business.

Therapists will identify the differences between personal selling and advertising as marketing strategies, effective startup strategies, and budget costs of business operations.

Therapists will learn to expand and diversify their massage therapy business and the value of keeping contacts.

Topics Covered:

  • Time Management
  • Scheduling Software
  • Elevator Pitch
  • Calendar Management Documentation (SOAP, Intake, Informed Consent)
  • Branding Tips
  • Budget Sheet
  • Business Plan
  • Social Media
  • Bio
  • Website

October 5, 2020